Marketing & Event Resources

SQCT is here to give you the right tools to take your marketing to the next level and get your business or event in front of the right customers. Our marketing support materials have been designed to not only help you, but also help our visitors get the most out of their time here with us in beautiful Southern Queensland Country.

Marketing Resources

Publications

Southern Queensland Country Tourism (SQCT) produces the SQCT Visitors Guide, Savour Guide, SQCT Trade Manual and Country Drive itineraries which all make it easy for industry to reach key markets (both domestically and internationally) at each stage of the holiday decision-making process.

Various SQCT publications have advertising options available for members, and we encourage early bookings to secure a spot. Members will be alerted to advertising opportunities as they arise, discounted advertising rates are available to Premium Tourism Members.

If you would like access to physical copies of any of our publications contact marketing@sqct.com.au. Alternatively, bulk copies of our Visitor Guide can be ordered (free of charge) through the Linklogic site and delivered directly to you for use and distribution through your business.

Marketing Campaigns

Southern Queensland Country Tourism delivers a series of targeted marketing campaigns and offers affordable co-operative buy-in opportunities for all members.

SQCT's seasonal campaigns offer up a wide range of buy-in packages that are developed to suit any budget. From digital advertising packages to paid social media advertising and even print. All of SQCT's marketing campaign opportunities are specifically tailored to suit members’ needs and current market trends. To participate in a marketing campaign with SQCT head to our member portal or contact our team at membership@sqct.com.au to discuss a membership today.

Media Library

SQCT have developed a collection of professional images, showcasing the diversity and natural beauty of the Southern Queensland Country region. Images within this gallery are supplied to help SQCT industry members and partners to promote tourism and travel to Southern Queensland Country. To access the gallery head to the membership portal or contact our team at membership@sqct.com.au to discuss becoming a member today.

Event Resources

Event marketing materials and opportunities

To assist events with promotion, SQCT undertakes digital-focused marketing efforts, with a content marketing strategy that uses media assets including Social Media, eNewsletters and our website.

SQCT is proud to invite co-op event marketing partners to leverage its large digital audience, through organic content and paid promotion via Facebook advertising to assist in driving ticket sales and raising awareness of your event.

Event Marketing Packages

Throughout the year, an array of country events take place across the Southern Queensland Country region. These events are supported by SQCT's marketing initiatives and co-operative campaigns, which aim to provide event organisers with the necessary tools to reach their target audience.

The resources we offer are designed to assist you in attracting new and returning visitors to our region during off-peak periods, as well as to gain national and international media recognition for the area.

To learn more about our additional Event Marketing opportunities, please download our Event Marketing Prospectus.

Event Marketing Packages