Become a Member

Southern Queensland Country Tourism (SQCT) is a Regional Tourism Organisation, committed to driving visitation to the Southern Queensland Country Region.

As your industry representatives, we are invested in the growth and sustainability of our region’s tourism market. Our aim is to build awareness and preference for the destination in order to grow our visitor numbers overall and increase overnight visitor expenditure.

Membership of Southern Queensland Country Tourism provides in-region businesses with opportunities to enhance and expand the promotion of their business or event. With two membership levels available, SQCT’s tailored offering makes it simple to engage at a level that suits your business needs.

Our annual membership offering includes:

  • Tourism Member (Base Level Tourism Membership): $110 inc GST
  • Premium Tourism Member: $660 inc GST
  • Savour (Our Luxury Food & Wine Membership): $60 inc GST in addition to any membership

Reach new audiences by leveraging SQCT’s growing social media platforms, email database and consumer website to promote your product or service. Please refer to our membership prospectus for an in-depth breakdown of what each membership level includes.

View the 2023 SQCT Membership Prospectus

Membership Opportunities

Discover our membership options below. Join as a member by selecting your membership type and proceeding through checkout

Tourism Business - Premium

This level of membership includes a range of valuable resources, support to become trade ready, and new and innovative digital packages and workshops that are designed to take your marketing to the next level.

Premium Membership (Annual)
$660 inc GST Annually  Join
What's included:
  • Access to the SQCT image library (via SQCT member dashboard). Images are supplied to assist in promoting destination.
  • Access to SQCT region specific statistics, visitor data, visitor persona traits and behavioural data, giving you the tools you need to inform your strategic direction and marketing activities for your business.
  • Share your business and events news with SQCT for the opportunity to have it featured in the SQCT industry e-newsletter *
  • Exclusive invitations to invite-only events, qualified and accredited programs and mentoring through SQCT and wider tourism industry bodies.
  • Your trade ready product promoted at the Australian Tourism Exchange (ATE); Australian Tourism Export Council (ATEC) events and on sales missions.
  • Discount of a minimum of 20% on co-operative marketing campaigns and other proactive marketing initiatives.
  • Opportunity to be featured in the SQCT consumer newsletters, sent to an engaged database of 50,000*
  • Priority access to, and inclusions in the following marketing opportunities and activities including SQCT consumer newsletters sent fortnightly to an engaged database of approx. 50,000 consumers* and SQCT digital and social media marketing activity*

Tourism Business - Basic

This level of membership has limited access to resources in the member dashboard. Example of a tourism business: Accommodation providers, tours and experiences, restaurants, cafes, bars and venues, retail, events and markets, wineries and vineyards, breweries, distilleries, and cellar doors.

Basic Membership
$110 inc GST Annually  Join
What's included:
  • Your ATDW listing included on our SQCT consumer facing website.
  • Your ATDW special offer highlighted as a special deal on our SQCT consumer facing website.
  • Access to printed and electronic SQCT publications to use in your business.
  • Regular consumer and industry facing newsletters, including updates on the latest local, state, and national tourism industry news and opportunities delivered to your inbox.
  • Opportunity to participate and provide prizes for consumer facing competitions to assist in promoting your product and the Southern Queensland Country region.
  • Promotion of your visitor-driving event in ‘What’s on this week’ online.
  • Opportunity to participate in (at an additional cost) targeted marketing campaigns & other marketing activities for your business or event, beyond the membership offering.
  • Opportunity to advertise in the SQCT visitor guide, produced every 12 months.
  • Opportunity to showcase your product as an on-site familiarisation to enhance product knowledge and drive new business opportunities. Premium tourism members are given first preference.

Community Associations and not-for-profits

Discounted memberships are available to not-for-profit organisations or local community associations. To find out more, reach out to the team at or call us on 07 4632 1988.

Corporate Partner

For Corporate Partnership enquiries please contact our team directly by email

Want to know more about joining SQCT?

Please don’t hesitate to contact SQCT's Business Development Manager at or phone 07 4632 1988.

Or alternatively, you can use the contact us form below to get in touch and someone from the team will respond as soon as possible.